Is TikTok OVER?! Your favorite songs may be MUTED now thanks to UMG...

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Ahh, UMG. (Universal Music Group) They love enforcing their copyright, and this time, it's gone so far that MAJOR artists like Taylor Swift, Drake, and others from them have had their sounds MUTED on TikTok and are no longer available! Companies are now fighting a huge war with AI (especially over the use of copyrighted material in its training) and it's, complicated. This is MAJOR for TikTok, and it could mean two things: either small/indie artists get a chance to grow on TikTok, or the app begins to die from a lack of music!

We'll find out, but after a nearly 4 year run of being popular (pushing 5 years, especially since TikTok was already growing in 2019, pre-pandemic), maybe it is time for the app to, you know, pass the torch to another?

It's safe to say that the age of "TikTok songs" is now over. I feel bittersweet for that.
2020-2024

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